Honolulu International Airport Brings the ‘Wow’ Factor Back to Travel

Digital signage at Honolulu International Airport in Honolulu, Hawaii

HONOLULU – January 26, 2016 – Adding to a growing portfolio of airport installations around the world, NanoLumens, today announced the completion of a new installation at the Honolulu International Airport (HNL). In partnership with industry-leading systems integrator Ford Audio-Video, NanoLumens, the innovator of LED display visualization solutions, installed two 44.65’ X 7.28’ NanoSlim LED display solutions that now serve as the central traveler communications platform for an improved experience.

According to Airport World, environmental graphic design within airports is often not the first thought when looking to boost revenue, but it has a tremendous potential to influence a traveler’s experience. In fact, J.D. Power and Associates, reports that happy passengers spend an average 45 percent more than grumpy ones or $20.55 versus $14.12 on airport retail purchases in shops and eateries.

The Honolulu International Airport project joins a growing list of airport LED display installations. “More and more airports understand that large-format LED-based visualization solutions are the best way to cut through the clutter and engage hurried travelers with critically important messages, information, and, in many cases, sponsored advertising content,” explained Eric Seigler, NanoLumens Regional Sales Manager. “The Honolulu International Airport installation represents the latest addition to our transportation portfolio, with more to follow.”

NanoLumens worked with its systems integration partner, Oklahoma City-based Ford AV, to install two 44.65’ X 7.28’ NanoSlim 6MM pixel pitch solutions to help the airport operators more efficiently and compellingly communicate flight information to travelers. Ford selected NanoLumens for the project based on its demonstrated ability to custom design solutions in any size, shape, or curvature that are also thin, light in weight, and easy to service.

“Ford has partnered with NanoLumens on many successful projects,” said Ed Knoll, Ford Bid Division Manager. “NanoLumens was selected for this project because of their strong integrator support program, superior product performance, and long-term performance reliability. The NanoLumens team is very accessible and responsive, and is always eager to help us with design and creativity.”

According to FordProject Engineer, Travis Ellis, “Ford Audio-Video has been the long-term provider of Public Address, Flight Information Display and Gate Management System Maintenance and AV integration at the Honolulu international Airport (HNL). The goal of the project was to provide departure flight information that could be visible throughout each of the two lobbies that are approximately 120-feet in depth. Additionally, the airport required that there be additional LED real estate space to show additional content of passenger interest, such as a destination city’s weather and a Hawaii tourism video slideshow.”

To operate the NanoLumens 6MM, 2,000 NIT visualization solutions, Ford installed SITA manufactured software running on Dell Optiplex XE2 computers to generate the flight information in addition to a BrightSign 4K242 solid state media player to output the destination city weather and Hawaii Tourism video slideshow.

Available in any size, shape or curvature, NanoLumens solutions fit seamlessly into any architectural space and on virtually any surface without being obtrusive, adding the ‘WOW’ factor to an airport without taking up precious space. Each display is extremely slim, ultra-lightweight, energy efficient, featuring a bright, seamless, high-resolution picture quality that can be viewed from any angle throughout the display horizon without color shift or image distortion.

“This is the first large format LED display installation at the Honolulu International Airport,” Ellis concluded. “The success of this project should help us to bring future large format LED displays to lobbies four through eight of the airport’s overseas terminal.”

Seigler concluded, “NanoLumens values the relationship with Ford and looks forward to working on many more projects with them in the near future.”

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